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ITz Cash


Itz cash was India's first non-bank entity to offer pre-paid cash cards and now has successfully become the largest. It is the leading holistic payment solutions company of India. Itz Cash Card Ltd. is the first company which has been issued the Certificate of Authorization, by the Reserve Bank of India (RBI) under the Payment and Settlement. Over the last 8 years Itz Cash has helped create deeper significance in the lives of its consumers and thereby added to the Government’s vision of ‘inclusive growth’ amongst all its citizenry. Itz Cash is a part of Essel Group, a $2.4 bn business conglomerate, having presence across diverse sectors including media & entertainment, tourism, packaging, publishing and broadcasting and financial services. Itz Cash cards works on the logistics of Pre-paid coupons. Recharge your Itz Cash Card and easily pay your bills online through its gateway.

At Yellow Planet because we believe in providing our customers with one of the most hassle-free travel experiences, we enthusiastically encourage the use of Itz Cash Cards. If a customer is willing to apply for his/her new Itz Cash Card, Yellow Planet is exactly where you can get it done.

  • Itz Cash Prepaid Card The Freedom Prepaid Cards are purchased by customers (Not below the age of 18) who fulfill basic KYC Document at Itz Cash World Outlets. The card is similar to a prepaid mobile phone card concept that works on of “pay now & use at your convenience”.

  • Itz Cash Dish TV Card Itz Cash along with Dishtv, India’s pioneer and largest DTH Company has designed a Prepaid Card for the Dish TV DTH customers to renew their subscription anytime, anywhere.

  • NoQ 24X7 CardnoQ24×7 stands for No queues 24 hours and 7days. noQ24×7 card imbibes Itz Cash Card’s vision of offering safe and easy payment option to every customer for seamless transaction across physical and digital domains and offers anytime, anywhere payment service with convenience and safety.

  • MONEY TRANSFER Itz Cash, in association with Yes Bank, brings you the convenience of transferring money from your place of residence to any Bank account across the country. Itz Cash Money Transfer enables domestic money transfer through a very safe channel to almost all banks across India.